Online Store Setup Costs

Online stores are much easier and less expensive to establish than traditional bricks-and-mortar alternatives.
No long-term leases, fit-out costs or signage.

The lower cost of entry has made them attractive for start-up businesses or existing businesses looking to expand online. Australia has seen huge growth in the online sales sector as people have become comfortable with the technology and mobile/tablet use has skyrocketed.

We work with many companies – small and large, and try to be upfront about the real-world setup and ongoing costs of e-commerce websites.

RequirementsCosts Involved
E-Commerce Website DevelopmentBasic E-commerce sites with limited no. of products: $2,475 inc GST
Standard E-commerce sites, fully featured: $3,300 inc GST
Custom built websites: Please contact us for a quote
Domain – $34.95/2yrs
.com – $19.95/yr
Business Web HostingIncludes hosting of your website, shopping cart, database and email accounts:
$359.40/yr Business Web Hosting (VPS – virtual private server, 7 days of off-site backups, fully managed/monitored)
$239.40/yr Entry Shared Hosting
Payment GatewaysStripe
2.6% + 30c transactions
No ongoing monthly fees
Accept credit cards directly on your website

Paypal Hosted Payments
2.6% + 30c trans. fee
Users are directed to to complete payments

Paypal Payment Gateway
2.6%+ 30c trans. fee
+ ongoing account fees

SSL CertificateRequired for all payment gateways and recommended for all websites.
Shared SSL – included with all Business VPS hosting plans for free

OR GeoTrust Quick SSL Premium: $199/yr
Dedicated IP address: $25/yr

ecommerce-online-shop-web-designTo compete with existing businesses, a business and marketing plan should be developed prior to commencing a new online business. Brand new websites can take time to start ranking on Google and penetrate an existing market. We work with you and offer advice on different marketing strategies – from social media and pay-per-click advertising through to traditional print and media.

It is essential to make customers aware of your online store and this does not magically happen just because you have a website.
To be successful in your online venture:

  • Research your industry
  • Know your competitors
  • Do the maths – work out your price points, profit margins, shipping fees, ongoing costs
  • Have a start-up strategy to build your sales
  • Develop a longer term growth strategy

We can connect you with specialist small business marketing professionals, search engine optimisation gurus and offer a range of internal services managing Google AdWords marketing, social media pages and marketing, brochures, flyers, cards, posters, vehicle signage and video production services.

Please contact us today for further information.